Clean Reserve - Sustainable Luxury That Smells Good

Sustainability meets Fine Fragrance. A brand proving that luxury and responsibility are not mutually exclusive.

 

The Story Behind Clean Reserve

Clean Reserve is the premium line of Clean Beauty Collective, founded in 1999 in New York. What began as a vision for clean, everyday fragrances evolved over the years into one of the most influential fragrance brands in the Clean Beauty sector. In 2015, the brand launched Clean Reserve, an independent fine fragrance line that articulates a clear claim: luxury should not be an excuse for intransparency.

Clean Reserve collaborates with renowned perfumers and relies on natural raw materials such as sustainably sourced sandalwood, organic roses, and recycled ambrette seeds. Each fragrance is meticulously developed to combine the highest quality with a minimal ecological footprint.

 

What Makes Clean Reserve Stand Out

Unlike many classic luxury perfumes, Clean Reserve emphasizes complete transparency. This means: no hidden ingredients, no unnecessary fillers, no animal testing. The entire collection is vegan, cruelty-free, and bears the coveted EWG Verified™ seal from the Environmental Working Group, one of the strictest environmental and health standards in the USA.

The packaging also speaks a clear language: minimalist, recycled, conscious. Clean Reserve demonstrates that a perfume does not need to come in an opulent box to be valuable. The value lies in the bottle itself.

 

The Fragrances: An Overview of Our Decants

At DFP, we offer selected Clean Reserve fragrances as decants in 2 ml, 5 ml, and 10 ml. This allows you to get to know the collection at your leisure before deciding on an original bottle.

 

Warm Cotton

Probably the most famous fragrance in the collection. Warm Cotton is clean, soft, and timeless, like freshly washed laundry in the sun. A feel-good fragrance for every day that never feels obtrusive and feels like a second skin.

 

Sueded Oud

Sueded Oud is the dark, elegant side of Clean Reserve. Deep oud meets creamy sandalwood and a soft musk finish. A fragrance for those seeking depth and character without being overwhelmed.

 

Rain

Fresh, aquatic, invigorating. Rain captures the moment just before a summer shower begins. Light, clear, and incredibly refreshing. Ideal for warm days or as a contrast to heavy winter fragrances.

 

Skin

Skin is intimate and sensual. This fragrance settles on the skin like a second self, enhancing the natural body scent rather than overpowering it. A modern signature scent for those who love subtlety.

 

Musk Noir

Dark, alluring, unforgettable. Musk Noir is the boldest fragrance in the collection, with a deep musk heart enveloped by spicy and woody notes. For evenings meant to be remembered.

 

H2EAU Water Lotus

The H2EAU line is Clean Reserve's homage to water. Water Lotus is aquatic, light, and meditative, inspired by still lakes and lotus blossoms in the morning light. A fragrance that brings tranquility.

 

H2EAU Emerald Oasis

Fresh-green, lively, and invigorating. Emerald Oasis evokes an oasis in the midst of heat, cool, lush, and full of energy. Perfect for those who love fresh green scents.

 

H2EAU Brilliant Peony

Blooming, feminine, and radiant. Brilliant Peony is a modern floral fragrance that doesn't feel kitschy. The peony unfolds fresh and lively, supported by a bright, aquatic base.

 

H2EAU Amber Cashmere

Warm, soft, and enveloping. Amber Cashmere combines the freshness of the H2EAU line with a warm amber heart and a velvety cashmere finish. The perfect transitional fragrance for cooler days.

 

Which Clean Reserve Fragrance Suits You?

Not sure where to start? Here's a little guide:

• Fresh and light: Rain, H2EAU Water Lotus or H2EAU Emerald Oasis
• Floral and feminine: H2EAU Brilliant Peony
• Warm and sensual: Skin, Warm Cotton or H2EAU Amber Cashmere
• Deep and characterful: Sueded Oud or Musk Noir

All fragrances are available as decants, ideal for risk-free testing.

 

→ Discover all Clean Reserve decants

Or browse our entire fragrance collection.

Questions about a fragrance? Feel free to write to us, we'll help you choose.